Blackberry-maker RIM admits defeat. “Focussing on business customers”

20120330 120109 Blackberry maker RIM admits defeat. Focussing on business customers

The company that makes Blackberry smart phones says it is withdrawing from the consumer market to concentrate on business customers.

Source : BBC News

Gracious in defeat
. Although somewhat odd just after they launched a high end consumer product in Harrods 6 days ago source : crackberry. Strikes me as a company that’s long been at odds with itself, never taking the Bold move (pardon the pun) to find its own direction in the consumer market.

According to figures in the last quarter rim shipped 11.1 million units but at 30% or more less than the panned average selling price (ASP). Apple in the same time shipped 37.04 million iPhones (source : cnet without having to slash prices.

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Blackberry vs Apple aka Christmas day setting up a Blackberry

So there i was on Christmas day, sat around the family table exchanging presents and hoping, for the love of god that my little sister would like her Blackberry.

Being the one member of the family other than the tech freak of a sister I have, Christmas day was spent setting up a Blackberry. No, before anyone starts this is not a bashing or fanboy article. I spend what resources I have to look for what alternatives there are in the mobile phone ecosphere however it seemed to feel like windows 95 in a windows 7 world, even more so DOS akin to Mac OSX.

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